Sponsoring
tl;dr
NewKid Days will be the biggest event about raising children in the age of AI - a burning topic that will just keep on growing, and without much offer yet. 350m2 at Vivatech on June 20, organised by serial-entrepreneur Mathilde (and mom of 2!), with amazing guest speakers from around the world.
NewKid Days is a one-of-a-kind event:
at the heart of VivaTech, the largest startup and tech event in Europe (180,000 visitors in 2025), celebrating its 10th anniversary this year (a very special edition!)
the largest gathering to date on the topic of AI and children: 350m2 of conversations, workshops, demos and exhibitions => thousands of families expected
designed for families, with an original format featuring dedicated moments for adults and children alike
renowned speakers, including MacKenzie Price, Founder of Alpha School
the 1st edition of a bi-annual series (Paris | San Francisco): the opportunity to position yourself as a pioneer on one of the most defining topics of our time
one year before the presidential elections, a strategic moment
organised by a serial entrepreneur and mother of two
Sponsorship opportunities starting from €5k.
They partner with NewKid :
About the founder, Mathilde Baillet
Mathilde Baillet is a serial entrepreneur (co-founder of Krak, the largest skate spots database & subscription box, which went through Techstars Boulder; and co-founder of Objet, an app & events at the intersection of fashion and tech). Mother of two children aged 5 and 7, with a genuine passion for conversations and a need to think from a blank page, she now wants to create these spaces for conversation, for the curious minds who wonder, just like her: how do we raise our children in the age of AI?
NewKid began in 2025, with a podcast and a newsletter at the intersection of parenting, education and technology. NewKid Days is its next chapter: a bi-annual gathering - Paris | San Francisco.
The Mission
Problem
Today, conversations about AI and children take place primarily at two levels: high-level political summits; and research reports, complex, or really (and I mean really) very long ones. Both are important, of course. But which one is truly accessible to parents? Which one has a direct impact on our reality, our daily lives?... Exactly.
Opportunities to engage in discussion on these questions are rare, yet they have never been more important. We are the adults responsible for the next generation of citizens and decision-makers. Who do we want them to become? What role should technology play in their development?
Opportunity
Drawing on her entrepreneurial network and the connections and partnerships she has built along the way, Mathilde is creating something that did not exist before: a gathering that is both scientifically rigorous and deeply human.
She firmly believes that we do not need to be told what to think, but to learn how to think better, together.
The Secret Sauce
A unique positioning
An event that:
celebrates youth: where children are seen, heard and empowered
gives time to parents: some workshops are designed for adults, while others, happening simultaneously, are offered to children; moments of shared debrief then take place all together
invites families to (re)connect and feel more informed
reminds us that we are agents of our own lives
Three pillars
Learn alongside brilliant and passionate practitioners, public figures and people working in the field.
Format => panel discussions (for adults): “LLMs and our children”, “What should we teach our children?” or “Is the French school system ready?”. Meanwhile, children will have their own discussion circles, learning to articulate what matters to them and to exchange ideas, before being invited to share in a plenary session.
Broaden (your horizons) alongside families, educators and schools exploring different paths.
Format => interviews, video and in-person testimonials to inspire and expand the possibilities of what our children’s education could look like.
Have fun alongside experts in the art of creating unforgettable moments.
Format => AI exploration activities, awareness workshops, book signings, writing workshop, rave party.
The promise
I want to create an unforgettable moment for families.
I want them to feel welcome (at any age), present, heard, equipped to build tomorrow.
I want parents to feel connected to their children and vice versa.
I want to contribute to a shift in mindset: from passive to active.
I want conversations to spring up afterwards at home, at school, nourished by these moments.
I also want to create an unforgettable moment for the speakers: for them to come with their families, have a fabulous time, connect with one another and with visitors.
Get ready for an avalanche of insights, emotions and connections, all at once!
Get involved
NewKid x VivaTech
The first edition of NewKid will take place at VivaTech, on June 20, 2026. A dedicated space of 350 m², welcoming thousands of families - I am extremely excited to share this opportunity with you, so that you can be part of it too!
About VivaTech
The largest Startup & Tech event in Europe: 180,000 attendees | 4,000 exhibitors | 450 speakers | 14,000 startups
2026 marks their 10th anniversary!
About Saturday, June 20 (4th day and grand finale of VivaTech)
day dedicated to the general public
from 9am to 6pm
profiles: tech aficionados, builders and families
NewKid
350 m²
from 9am to 6pm
discussions primarily in French (80%)
world-renowned speakers
Programme
three panel discussions featuring AI and cognitive science researchers, entrepreneurs, philosophers, educators and journalists, including:
Guillaume Grallet, Editor-in-Chief of Le Point, author of the book “Pionniers, aux frontières de l’intelligence artificielle”
Mathilde Cerioli, PhD, Chief Scientist at everyoneAI
Solenne Bocquillon-Le Goaziou, Founder of SOFT KIDS and the podcast Génération Parents
Marie Robert, Philosopher, Founder of the Esclaibes international schools and the podcast Philosophy is Sexy
a one-on-one interview with MacKenzie Price, Founder of Alpha School
participatory sessions for parents AND children
an illustrated exhibition on child cognitive development and developmental windows
unique and immersive experiences
thoughtful books and book signings
and of course, a family rave party to wrap up the day!
Sponsoring offers
👑 Premium
€25k excl. VAT | 1 spot
=> the opportunity to strategically position yourself as a pioneer on the topics of childhood in the age of AI; to embody, ahead of others, a thoughtful and responsible use of technology for future generations; and to send a strong message to your employees, prospects and clients about the values that drive you, thereby asserting an innovative and forward-thinking employer brand.
“NewKid, powered by [your company]” in all VivaTech and NewKid communications, as well as on event signage (outside and inside the lounge)
2 minutes to present [your company] on the main stage, in connection with NewKid, before the first panel discussion (10am) - in front of hundreds of families (then rebroadcasted)
A physical space in the NewKid lounge during the whole day (standing tables and two chairs, space for your pull-up banner)
30-second interview in our post-event recap video (”why supporting NewKid makes sense for you”); your logo in the intro and outro - broadcasted to the whole NewKid community
Possibility to animate a workshop for families, related to NewKid, if it makes sense (to be discussed)
🥇 Gold
€10k excl. VAT | 3 spots
=> if you wish to support the movement and build a strong employer brand: “we care about the next generation”
Brands joining NewKid Days as founding partners send a clear message: they think long term, and they think about children.
Official acknowledgement at the opening and closing of the event on the main stage, in front of hundreds of families (then rebroadcasted)
Appearance in our post-event recap video: [your logo] in the intro and outro - broadcasted to the whole NewKid community
[your logo] on all NewKid Days communications : event program, newsletter, website, and on event signage
A dedicated space for my sponsors at the event; possibility of deploying someone from your team on-site for the duration of the event
🥈 Silver
€5k excl. VAT | 6 spots
=> if you wish to support the movement
[your logo] on all NewKid Days communications : event program, newsletter, website, and on event signage
A dedicated space for my sponsors at the event; possibility of deploying someone from your team on-site for the duration of the event
Contact
Whether you feel that it’s an absolute match ✨ or have specific questions — I want to hear from you.
📅 Book a call with me: https://cal.com/mathildebaillet/intro
💌Reach out: mathilde@newkid.ai
📬 Follow along: newkid.ai